About iWantGreatCare

iWantGreatCare was founded in 2008 to address inequalities in healthcare by increasing transparency and empowering all patients to review the care they receive. Today, iWantGreatCare is the world’s leading independent platform for measuring patient experience and outcomes, with over 5.8million healthcare reviews across 28 countries worldwide.

As well as our popular website where the public write and read reviews of the care they have received, we work directly with organisations across the NHS, private healthcare and life sciences to support their patient engagement and involvement work.

We help our partners develop a patient engagement strategy and provide them with the tools to put it into practice. What’s great is that everybody wins - patients get a better experience and improved outcomes, providers improve their services and drive business growth.

We believe…
People should be able to share and explore feedback on real, personal experiences, across the entire spectrum of health services provision. From maternity to end of life care.
We know…
Experience is a fundamental metric of quality. Capturing that experience and sharing it openly and transparently delivers consumer empowerment, choice and control and fundamental improvements in healthcare provision.
We imagine…
A world where the patient voice is an integral part of every decision in healthcare. When the patient voice is not only systematically listened to, but heard and understood. A system where patient-reported data as well as clinical data is at the fingertips of specialists and decision makers 24/7.

We are...

Leadership Team

Meet our dedicated team.

Jon Twinn

Managing Director
Bio

Jon has spent over 20 years in digital healthcare having played an instrumental role in a number of startups including Doctors.net.uk and, since 2013, iWantGreatCare. His healthcare experience also includes a range of international projects and the Digital Lead for the Chief Medical Officer at the Department of Health in England.

Nick Sabine

Financial Director
Bio

Nick has over 10 years of experience in financial management. His specialism is working in HealthTec and Healthcare organisations across the public and private sectors. Nick is responsible for the Finance and HR functions within iWantGreatCare.

Sir Muir Gray

Chief Knowledge Officer
Bio

Professor Sir Muir Gray has worked in the Public Health Service since 1972 and was knighted in 2005 for the development of the foetal, maternal and child screening programme and the creation of the National Library for Health. He acts in an advisory capacity to iWantGreatCare as Chief Knowledge Officer advising on all aspects of healthcare.

Dan Agnew

Chief Technology Officer
Bio

Dan has over 15 years' experience building high performance agile teams and software. His talents range from creating scalable, high-transaction cloud platforms to the re-architecture of monolithic (legacy) applications into modern, proven, scalable and tested applications.

Pete Marshall

Operations Manager
Bio

With over 15 years' experience in digital healthcare, Pete leads the Operations team at iWantGreatCare delivering projects, data analysis and insights for our clients. He is also iWantGreatCare's Data Protection Officer, responsible for information governance.

Alison Upton

Senior Marketing Manager
Bio

Alison has over 20 years' experience leading marketing teams across a diverse range of industry sectors. As the custodian of the brand Alison is responsible for all things marketing, from the customer acquisition and retention strategies through to the PR and social media channels.